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Shops Seek Thrill From Amusement Chain
ATLANTA -Five agencies remain in line for the creative half of amusement park operator Paramount Parks’ $10-15 million business.
Finalists for the Charlotte, N.C.-based account are McConnaughy Stein Schmidt Brown in Chicago; Barkley Evergreen & Partners in Kansas City, Mo.; Fahlgren in Dublin, Ohio; Austin Kelley Advertising in Atlanta; and Price/McNabb in Charlotte.
The client initially contacted more than 20 shops, said vice president of advertising Rob Collins.
Three of the five remaining agencies are also finalists for the media portion of the account, but Collins declined to say which ones.
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