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Fahlgren Ads Have Cinderella, Milkmaid Pitch Client’s Insulation
CHICAGO–Building on its animated advertising heritage, Owens Corning is offering fairy tales with a home improvement twist in new work from Fahlgren.
Animated 30-second TV spots see Owens Corning’s animated icon, the Pink Panther, enjoying familiar stories retold with home renovation angles. In one, Cinderella’s fairy contractor builds her a house to share with her prince, who prefers it to his cold, damp castle. In another, a frugal milkmaid refuses to marry the prince because he hasn’t insulated the castle attic.
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