Omnicom Discloses Cost of Organic Acquisition

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NEW YORK Omnicom’s deal for Organic cost about $106 million, according to a 10-K financial report filed with the Securities and Exchanges Commission Thursday.

The New York-based holding company bought all of the San Francisco-based interactive shop’s common stock from private equity investment firm Seneca last December. According to the financial statement, the transaction called for Omnicom to redeem $99 million of its preferred stock in Seneca and assume $7.2 million in liabilities.

In 2001, Omnicom transferred its i-shop investments, including a 17 percent stake in Organic and a 35 percent stake in Agency.com,



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