Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
OAKLAND – A community group here, concerned about the potential for violence all across the state and the nation in the wake of a verdict in the Rodney King trial in Los Angeles, has turned to McCann-Erickson/S.F. to launch an ad campaign to maintain calm.
The first print ads appeared last week in the Oakland Tribune. Billboards and radio ads are expected as well. They will all use Rodney King’s public plea after last year’s rioting, ‘Can’t we all get along?’
‘It’s a good line.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in