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NEW YORK Yahoo! today relaunched its automotive section, with Chrysler, Chevrolet and GMC as the inaugural advertisers on the redesigned property’s home page.
With more than two-thirds of new car purchases researched on the Internet, according to J.D. Power and Associates, the revamped site is meant to help consumers in their decision making.
To aid the car-purchasing process, the new Yahoo! Autos lets consumers compare the details, ratings, pricing, features, reviews and photos of up to four vehicles at once.
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