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Client: The Cleveland Clinic
Agency: BBDO Chicago
Chief Creative Officer: Phil Grant
Copywriter: Derek Sherman
Art Director: Dan Weeks
Executive Producer: Chuck Seldons
Actual patients of the Cleveland Clinic are featured in two 30-second television spots airing in the Cleveland area. The themeline for the spots is ‘The Cleveland Clinic: Every Life Deserves World Class Care.’ One spot features a man identified by a caption as ‘Former prostate cancer patient.’ Vince Schuyler is now shown enjoying a spirited game of Bocce ball.
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