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Matzell Richard & Watts here got back on the winning track last week, picking up creative duties for Saville Systems, Burlington, Mass. The company markets billing software to the telecommunications industry.
Matzell Richard succeeds crosstown rival Partners & Simons.
Saville and Partners parted ways after a year of working together, said agency president Tom Simons.
‘We wanted a different creative look,’ explained Saville vice president of marketing John Hart.
Matzell Richard will create ads to promote Saville products worldwide.
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