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Macy + Associates, a branding, advertising, graphic-design and public relations agency in Playa del Rey, Calif., has hired Eleanor Johnson as vice president of business development, Evelyn Sheinkopf as account executive, and Candida Lorenzana as media buyer and traffic assistant. Johnson, who has worked with business publications that include the Los Angeles Business Journal, California Real Estate Journal, California Apparel News and Women’s Wear Daily, will focus on expanding the agency’s reach into financial, hospitality, technology, entertainment and consumer-goods markets.

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