CHICAGO Warranty company Automotive Product Consultants has tapped Kupper Parker Communications to create a comprehensive marketing plan for its custom-designed vehicle service contracts after an informal search, the agency said
The St. Louis shop's assignment will include Web-site design, direct marketing and collateral.
"We are excited to work with such a dedicated, experienced company," said Bruce Kupper, chairman and CEO of the agency, in a statement. "I am confident that our partnership will produce results and help APC achieve its communications and business goals."
Billings for the assignment were not disclosed.