Knape Print, Outdoor Plug DART Award

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Dallas shop Knape enjoyed sharing a piece of the spotlight when Dallas Area Rapid Transit earned a top award from its trade association last week.
The American Public Transit Association in Washington, D.C., gave DART its Outstanding Achievement Award as Transit Agency of the Year, recognizing the system’s introduction of light rail service and expansion of commuter bus lines last year. Knape, DART’s agency for five years, created some quick-turn print and outdoor assignments in time for the award’s announcement last week.
Agency president Susan Knape said the agency takes pride in the fact the marketing work helped win the American Public Transit Association award as well as the Marketer of the Year honor from the Dallas-area chapter of the American Marketing Association.
“Absolutely, we do,” said Knape, “though we’re not the primary source in this.


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