Kirshenbaum Wins Jergens

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NEW YORK Andrew Jergens has chosen independent agency Kirshenbaum Bond & Partners for creative chores on the estimated $95 million ad account of its namesake Jergens and John Frieda Professional Hair Care products, the client confirmed.

“They fit our strategic vision of becoming a premium beauty care company … We love the work they have done for Target, Revlon, and we just felt like the individuals had the kind of passion that we love,” said Brad Kirk, vice president of marketing at Andrew Jergens.

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