Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK If there’s no such thing as bad press, then the child labor law scuttlebutt surrounding CBS’ Kid Nation couldn’t have come at a better time for the network.
Advertisers are already skittish about the show, premiering Sept.19, so the only chance CBS may have to change buyers’ minds is to draw eyeballs. And causing a stir almost always piques viewer interest.
On Sept. 5, Yahoo listed Kid Nation as the most-searched show among new fall series.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in