Keiler Unveils 5-Year Plan To Retire

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Senior Managers Get Higher Stake to ‘Protect the Culture of the Firm’
BOSTON–Top executives at Keiler & Co. have begun buying out founder and chairman Dick Keiler’s stake in the 25-year-old agency.
Five managers–chief operating officer Don Wilson, chief client services officer Lynn Taylor, chief financial officer Bill Smith and chief creative officers Mel Maffei and Mike Scricco–have been named executive vice presidents and hold an equal stake in both the agency and its real estate in Farmington, Conn.
Keiler remains the largest shareholder, but his successors’ combined shares now outweigh his.





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