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NEW YORK Unilever’s Cosmetics International unit has inked a deal with 19-year-old actress Scarlett Johansson to be the spokesmodel for its Calvin Klein Cosmetics brand.
The young movie star, who gained popularity in her co-starring role as Bill Murray’s almost love interest in Lost in Translation, will be the face for a new Calvin Klein fragrance to launch in the fall. Johansson will be featured in a print and TV ad campaign, via KraftWorks in New York, which will be shot next month.
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