IT'S SO EASY BEING CHEESY

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Ever wish to make money while sitting on the bowl? How about while eating Cheetos? Well, those desires may be realized in Dweck!’s new print campaign for addAshop.com, a new online service that claims it will get your online store running in five minutes–for free.
The two-page color ads, which broke in such magazines as Wired and The Industry Standard this month, depict a stout man leaning back in his chair and eating from a bag of Cheetos.

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