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Anna Zornosa joined NetWeb Corp., San Francisco, as COO. She was formerly senior vice president, advertising sales and affiliate development, PointCast, Santa Clara, Calif. OgilvyOne Worldwide, New York, named Carla Hendra, a former worldwide managing director for IBM Direct/Interactive Marketing at the agency, president E! Online, Los Angeles, created the new position of Midwest advertising manager and named Timothy Carroll, who was a media buyer/planner, Leo Burnett, U.S.A., Chicago, to the slot William C. Nussey was named president and COO of iXL, Atlanta. He previously worked at venture capital firm Greylock Management, based in Boston and Palo Alto, Calif.