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Austin Kelley Hams It Up for Atlanta Client
ATLANTA–Honey Baked Ham Co. for the first time has steered its Atlanta agency, Austin Kelley Advertising, toward using humor in its holiday television commercials.
“I’m real pleased [Honey Baked Ham] led us down the humor road,” said Austin Kelley senior vice president and creative director Jim Spruell. “It was one of those times when strategically . . . humor made a lot of sense.”
The Atlanta-based client offers ready-to-eat hams and side dishes at retail locations.
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