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Caltrans Reviews $5-10 Mil. Amtrak Intercity Biz
LOS ANGELES—The California Department of Transportation has launched a review for an agency to develop a campaign for its Amtrak Intercity passenger rail service. The two-year contract, which includes creative and media for the San Joaquin and Pacific Surfliner routes and the statewide rail safety program, is worth $5-10 million. Incumbent Glass/McClure in Sacramento will defend. Proposals are due May 31. Oral presentations are the week of July 22, with a decision shortly thereafter.
Yodeler Sues Yahoo!
SAN FRANCISCO—Wylie Gustafson, whose yodel has been immortalized in Yahoo! ads, is suing the Sunnyvale, Calif.,
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