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AT&T Wireless Cuts to 4NEW YORK—AT&T Wireless has cut to four agencies, including incumbent FCB, in the review of its estimated $400 million account. TBWA\Chiat\Day in Playa del Rey, Calif., Fallon in Minneapolis and Ogilvy & Mather in New York are the other finalists. Leo Burnett in Chicago and Saatchi & Saatchi in New York did not make the cut, sources said. The account had been with FCB San Francisco for four years before it was put into review in mid-March; FCB New York took over the defense. Young & Rubicam in New York emerged as a late-entry contender, presenting to the client last Monday, sources said, but it was unclear whether the agency was still in contention. FCB Cuts Workforce in S.F. SAN FRANCISCO—FCB here cut its staff by 12 percent last week, letting roughly 30 workers go across all departments. The cuts come shortly after the shop's $400 million AT&T Wireless business went into review. The shop also considered the consolidation of the Compaq business at FCB New York when making the cuts. California Nutrition Taps LM&PLOS ANGELES—Lawrence, Mayo & Ponder has been selected to handle the California Department of Health Services Cancer Prevention and Nutrition Section marketing contract, worth an estimated $20 million over three years. LM&P, Newport Beach, Calif., was chosen in a review that included Sacramento agencies Runyon, Saltzman & Einhorn and Ogilvy Public Relations. State health officials could not be reached for comment. Media work went to Initiative Media North America's Initiative Partners; public relations to Hill & Knowlton. Ads are due this fall. Lucky Brand Dungarees Meets With 10LOS ANGELES—Lucky Brand Dungarees is looking at 10 agencies for its broadcast account, previously handled in-house. A decision could come this week, sources said. Sources peg the account at roughly $10 million. The finalists are G&M Plumbing, El Segundo, Calif.; Ground Zero, Marina del Rey, Calif.; JohnsonSheen Advertising, Portland, Ore.; Lambesis in San Diego; Lunch and The Woo Agency, both in Los Angeles; and Mad Dogs & Englishmen, Ordiorne Wilde Narraway & Partners, Publicis & Hal Riney and Vehicle, all in San Francisco. Media buying for Lucky Brand's print and outdoor efforts will continue to be handled by SNL Communications, Los Angeles. Oregon Dairy Products Commission in ReviewLOS ANGELES—The Oregon Dairy Products Commission has unleashed a request for proposals for its ad account, estimated at under $1 million. Work will focus on promoting flavored milk and cheddar cheese, sources said. Proposals are due on May 11; a decision is expected June 12. A spokesperson for the commission could not be reached for comment; no incumbent could be determined. Sony Veteran to Lead Creative Domain EnterprisesLOS ANGELES—Robert Levin, former president of worldwide marketing for Sony Pictures Entertainment and Walt Disney Studios, was named president of Creative Domain Enterprises. Levin is charged with growing the entertainment marketing company.

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