hotline

A Red Hat, Pile Go Separate Ways
ATLANTA–Red Hat has split with search consultant Pile and Co. Teresa Spangler, vice president of marketing for the Durham, N.C, developer of Linux operating systems and software, said the Boston consultancy “went through the first 12 agencies and narrowed it down to six. We’ll be meeting with all six of them, and we are talking to others as well.” An agency source said Red Hat was frustrated by Pile’s reluctance to include shops suggested by the client, but which refused to do spec creative work.