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Lonestar Restarts Review
CHICAGO–Lonestar Steakhouse & Saloon will hear pitches from additional agencies this week for its $8-10 million account. Sources said the Wichita, Kan.-based restaurant chain was not satisfied with presentations from finalists J. Walter Thompson, Chicago, Earle Palmer Brown, New York, and McCann-Erickson, Seattle. McCann has abandoned the pitch; the status of the other agencies could not be determined. Lonestar and agency officials declined comment.
O’Donnell, Marshall Police Kmart
CHICAGO–Talk-show host Rosie O’Donnell and director Penny Marshall appear as “price police” in a new TV ad for Troy, Mich.-based
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