Henderson Advertising Is 'Flush With Victory'

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Secures Account of Toto USA’s Top-Drawer Plumbing Products
ATLANTA–Last month Henderson Advertising closed on houses. This month the plumbing arrived.
After acquiring Ryland Homes’ Southeast account to close 1998, the Greenville, S.C., shop began the new year being named agency of record for Toto USA, a subsidiary of the Japanese company that manufactures plumbing products.
Henderson will handle advertising, media, collateral and direct marketing for the toilet and lavatory products of Toto’s domestic division.
“You can say we’re flush with victory,” cracked agency account supervisor Terry Horner.
The account, awarded without a review, had previously been handled by dGWB of Irvine, Calif.




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