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Morningstar Foods has retained skateboard professional Tony Hawk to appear in ads for its Hershey’s Milk and MilkShake products. A TV spot featuring Hawk that was created by DDB, Dallas, breaks today. The Dallas-based Dean Foods subsidiary manufactures all of Hershey’s Milk and MilkShake products under a license from Hershey Foods Corp. Nascar driver Ward Burton previously appeared in ads for the products.
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