Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
To generate excitement for ESPN’s summer X Games, Ground Zero created the graphics for two vans that toured the East and West Coasts. The vehicles, which included monitors showing footage of X Games athletes, stopped at concerts and other locations such as skateboard parks to distribute items like posters, stickers and X Games popcorn boxes. Agency head of design Gregory Beauchamp and copywriter Kristina Slade are shown here in front of one of the vans, which included the Marina del Rey, Calif.,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in