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NEW YORK Premium chocolatier Godiva is putting the creative portion of its global advertising account into review, sources said, and has ended a longstanding relationship with Margeotes Fertitta Powell.
The New York shop, part of the MDC Partners network, has held the U.S. assignment for 28 years, and picked up global duties following a pitch in April 2005.
In a statement, MFP CEO Michael Kantrow said, “We’ve re-pitched the Godiva business and retained the account twice in the past three-and-a-half years.
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