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Steps that a child must take in a pair of “smart shoes” during the day to earn one minute of TV time in the evening, as part of a novel anti-obesity effort in the U.K. The new shoes, called Square Eyes, come installed with an electronic sensor and a tiny computer chip to record how many steps the wearer takes in a day. That information is passed on to a receiver connected to the TV, which will shut off once the wearer runs out of viewing time, based on the day’s exertions.

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