Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Discover Financial Services last week named Margaret Georgiadis chief marketing officer, a new post. Georgiadis had been a partner at McKinsey & Co.’s Chicago and London offices. Discover spends about $90 million per year on ads, according to TNS Media Intelligence/CMR. Omnicom’s Goodby, Silverstein & Partners in San Francisco handles the credit-card marketer’s creative; Publicis’ Starcom in Chicago has media.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in