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Khakis’ ‘Reinvention’ Calls for Go-Go, Soul, Country
SAN FRANCISCO–Gap leaves the sounds of the jump-and-jive swing era behind in a new TV campaign for its khakis which broke during Sunday night’s broadcast of the 71st Annual Academy Awards.
The campaign is the apparel company’s first major TV effort for khakis since last year’s wildly successful “Khakis Swing” work.
This year, the ads again feature young, good-looking men and women of various ethnicities happily dancing in their khakis.
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