Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Acquires Franchisee Research, Media Jobs
DALLAS–The Forbes Group here has added nearly $7 million in new billings by picking up additional Pizza Hut franchisee markets for research, collateral and print planning and buying.
Forbes, part of the Broadwell Marketing Group in Dallas, added four designated marketing territories in Florida and California to bring the shop’s total Pizza Hut restaurants to 5,142 in 171 DMAs across the country.
The market research work for Pizza Hut involves performance tracking of coupon insertions placed by The Forbes Group.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in