Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
BOSTON Winsper transforms healthcare into an art form in a new multimedia campaign for Exeter Hospital.
Tagged “The art of wellness,” the effort features print, radio and out-of-home iterations. Much of the work subtly mingles impressionist artwork with high-tech visuals such as readouts from CAT scans and MRIs.
Headlines include “An actual picture of health,” “A portrait of caring” and “A portrait of excellence.”
The campaign strives to communicate this simple message: passion + science = wellness, and relate that theme to Exeter’s quality of care.
“The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in