Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
NEW YORK–Deutsch and rap impresario Russell Simmons have decided to dissolve their 3-year-old joint venture known as dRush, an urban-focused marketing agency in New York.
The agency will continue to operate for 90 days as it disengages from its lone client Allied Domecq. DRush handled the Courvoisier cognac and Sauza Tequila brands.
A statement from both entities said, “A joint decision by both venture partners has been made to dissolve dRush. Due to increased business demands combined with 2003 opportunities already in the pipeline, it was agreed that resources would be better used to support initiatives that represent higher growth potential.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in