Delta Turns to Proven Partner

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BOSTON The well-traveled Delta Faucet account has found a new home, as the company hired independent Young & Laramore as its lead advertising agency without a review.

The client spends approximately $12 million annually in domestic measured media, per Nielsen Monitor-Plus.

Delta has employed numerous agencies in recent years, with Havas’ Arnold and Interpublic Group shops Campbell-Ewald and The Martin Agency fashioning ads for the Delta brand since 2004.

Indianapolis-based Young & Laramore also previously worked for Delta, introducing the high-end faucet brand Brizo and then repositioning the do-it-yourself Peerless brand.

“We’ve







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