Davis Taps New-Business Exec

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BOSTON Davis Advertising said it has hired former automotive executive David Tabasko to help the Worcester, Mass., shop drum up business in the car dealer category.

Tabasko will focus on dealership groups in Western Massachusetts, Connecticut, New York and New Jersey.

After spending 30 years at General Motors in various positions, Tobasko took an early retirement package and spent the last eight years working as a consultant for several Chevrolet Dealer Advertising Groups. He has also consulted for Honda and worked at JWT in account management on the Ford Tri-State Dealer Advertising Group.

“Dave





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