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CALENDAR

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DATABASE MARKETING
The Seattle Direct Marketing Association presents "Database Marketing: Real World Strategies," at the Four Seasons Olympic Hotel, Seattle. Info: (206) 448-5861
May 6-7

STAR PROMOTION
Ron Howard and Brian Grazer, co-chairs of Image Entertainment, will be the keynote speakers at Star Power '98, the annual Promotional Marketing Association conference. Warner Bros. Studios, Burbank, Calif. Info: (310) 201-8800
May 12-13

LADIES' MAN
The Los Angeles Advertising Women hosts its 52nd annual LULU awards. The group will also honor Dennis Holt, chairman and chief executive officer of Los Angeles-based Western International Media. Beverly Hills Hotel, Beverly Hills, Calif. Info: (818) 712-0802
May 14

SAN JOSE GALA
The Greater San Jose Advertising Association hosts the San Jose Addy Awards. San Jose Fairmont Hotel. Info: (408) 450-2267
May 15