A lunch seminar on "Managing and Measuring Your Corporate Reputation" led by Curtis Carlson is sponsored by the Chicago Chapter of the Business Marketing Association. The event is at Harry Caray's Restaurant, 33 W. Kinzie St., beginning at 11:30 a.m. For info, call (847) 256-3883.
"Customer Management: The New Rules of Marketing" is the topic for the fifth annual Seklemian/Newell Retail Database Marketing Conference. Keynote speakers are Ernest Speranza, senior vice president of advertising and marketing for Toys R Us, and Arthur Middleton Hughes, executive vice president of The Database Marketing Institute. The conference is at the Chicago Hilton & Towers. For info, call (619) 423-2050.
The Fourth Annual Automotive Direct Marketing Day will be held at the Ritz-Carlton in Dearborn, Mich. Speakers will include Regina Brady, vice president of interactive at Direct Media; Mary Kubitskey, manager of communications for General Motors' GM Card Operations; and David Rooney, manager of media operations/customer relationship marketing at DaimlerChrysler. For info, call (248) 258-8803.