Bud Vets Begin With Miller

LatinWorks Gets Busy in Austin and Los Angeles
DALLAS–Two former marketing executives at Anheuser-Busch have opened a Latino agency in Austin, Texas.
Managing partners Manny Flores and Alejandro Ruelas, who each spent most of the last two decades working for the St. Louis brewery, have established LatinWorks Marketing, an independent agency that plans to pursue national clients from its dual facilities in Austin and Los Angeles.
Flores, vice president of marketing development at A-B before stepping down last fall, said a Southwest headquarters was a natural for pursuing Hispanic business, and Austin’s “growing technological area is one which we can capitalize on.”
The move is a regional homecoming for Flores, a San Antonio native.