BSG Produces Post-Storm Pitches for PGT

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ATLANTA Beber Silverstein Group has launched a new television ad campaign for PGT Industries, manufacturer of WinGuard impact-resistant windows and doors, the agency said.

It’s the Miami independent agency’s first broadcast campaign for the Nokomis, Fla., company since winning the account in a review last spring. The shop previously has produced print ads that have been running in trade publications and shelter magazines.

The TV ads were conceived and produced just weeks after the last of the four hurricanes ravaged Florida this year.



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