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Billings
Up 23 percent to $3.8 billion (est.)
REVENUE
Up 23 percent to $383 million (est.)
Win/Loss pitch ratio
9 out of 15
accounts won/media budget*
Motorola ($400 million)
Bristol-Myers Squibb’s Plavix ($50 million)
Times Company Digital ($40 million)
Goldman Sachs($25 million—won without a pitch)
Centocor’s Remicade ($25 million)
PeoplePC ($20-30 million)
Symantec ($15 million)
InfoUSA.com ($15 million)
Ventro ($10 million)
National Peanut Board ($3 million)
accounts lost/media budget
WebMD ($30 million—resigned)
GTE ($25 million)
Food Lion ($18 million—creative only)
Highlights
Promoted Tony Wright to chief strategy officer for all Ogilvy units in North America; tapped Joe Sciarrotta as ECD in Chicago.
*Added about $100 million in billings from existing clients.
Sources: Adweek reports and Competitive Media Reporting
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