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Unit of Compaq Has New Product, Shopping.com, It Wants to Push
SAN FRANCISCO-Internet search engine AltaVista, a subsidiary of Compaq Computer Corp., is contacting agencies nationwide about its estimated $50-60 million advertising account, which includes some global duties, sources said last week.
AltaVista, Palo Alto, Calif., has been contacting midsize and large shops, and has already had chemistry meetings with a handful of agencies, said sources.
Butler, Shine & Stern, Sausalito, Calif., and Ogilvy & Mather, New York, were among those contacted, sources said.
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