Agency News: New England | Adweek Agency News: New England | Adweek
Advertisement

Agency News: New England

Advertisement

MAINE
Portland-based McCabe Duval & Bard has been awarded the Frank M. Rhatigan Award for a product catalog it created for the Health Industry Distributors Association. The first-place winner at the assocation's annual trade show in Chicago was a 34-page catalog for Hardwood Products Co. in Guilford.
Robinson Marketing in Biddeford has been assigned advertising and public relations duties for Charron Wood Products in Windsor, Vt. The manufacturer of wooden components makes tool parts, decorative store fixtures, drum sticks, work-bench accessories and mallet heads used by the U.S. Army.
MASSACHUSETTS
Groppi Advertising Design in Braintree has been selected by Keurig in Waltham to produce advertising and collateral materials for the launch of its premium coffee system. The product will be targeted to food service providers.
Lehman Millet in Boston has been named agency of record for Minneapolis-based Medi-Ject Corp., which markets a needle-free insulin system.
Newburyport-based Fuse Integrated Marketing has been contracted by the Greater Boston Manufacturing Partnership to manage and address marketing-related issues for the organization's clients. The GBMP is a division of the Massachusetts Manufacturing Partnership, a nonprofit organization that receives federal and state funding and strives to preserve manufacturing jobs in the Bay State by providing technical assistance.
Matzell Richard & Watts of Boston has been named marketing agency of record for Net2Net Corp., a privately held company in Hudson.
Bell Atlantic Yellow Pages has assigned two direct marketing projects to the Direct Results Group of Boston. The assignments seek to reinforce the value of the directories in specific markets.
Sharon Merrill Associates in Boston has been named investor agency of record by four new companies: ADE Corp. in Westwood; The Eastern Co. in Naugatuck, Conn.; Forrester Research in Cambridge; and Spacetec IMC Corp. in Lowell. In addition, the shop has introduced The SMA Counselor, a newsletter targeting corporate senior management, boards of directors, financial analysts, portfolio managers and investor relations professionals.
Once described by a Boston Herald columnist as "the best flack in state government," Aubrey Haznar, a former director of public relations at the Massachusetts Registry of Motor Vehicles, has created his own public relations firm. Called Haznar Communications, its offices are at 72 Colonel's Dr. in Weymouth.
NEW HAMPSHIRE
Nashua-based Almus & Lee Communications has posted a World Wide Web site for Advanced Circuit Technology (www.actflexcircuit.com).
Vital and Ryze Advertising in Londonderry has been hired by Xerox Adaptive Products to introduce three products targeting the vision impaired in national and international markets.
Bedford Granite Group of Bedford has been named agency of record by Dreher, Greenhalgh & Sturm, a full-service law firm in Amherst.
RHODE ISLAND
Dayville, Conn.-based Foster Corp. has selected Martin Thomas in Barrington as its marketing communications agency of record.