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It was a meeting of the minds.
We brought together the heads of the largest global agency network in the world, free-spirited leaders from the largest independent agency in the U.S. and top executives from a marketing-services dynasty bent on worldwide expansion to discuss our ever-changing industry.
Would this diverse group find common ground or engage in intense debate?
We weren’t sure when we invited the CEOs and senior members of McCann-Erickson, Deutsch and Digitas to join a roundtable discussion at Concept Farm’s loft studio in Chelsea.
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