Ad Revenue Rises for Washington Post Online Arm | Adweek Ad Revenue Rises for Washington Post Online Arm | Adweek
Advertisement

Ad Revenue Rises for Washington Post Online Arm

Advertisement

NEW YORK The Washington Post Company said this week that first-quarter revenue from its online publishing operations, primarily washingtonpost.com, grew 27 percent to $9.5 million versus $7.5 million in the year-ago quarter.

Local and national online ad revenue rose 78 percent in the quarter, while revenue at the jobs section increased 17 percent.

Overall Q1 revenue for The Washington Post Company, which encompasses newspaper and magazine publishing, television broadcasting and cable TV operations, totaled $640.4 million, up 7 percent from $600.3 million in Q1 2002. Net income was $73.1 million, or $7.59 per share, for the first quarter, compared to $11.6 million, or $1.16 per share, in the year-earlier period.

Two weeks ago, New York Times Digital reported that first-quarter revenue for its online properties, which include NYTimes.com and Boston.com, rose 21 percent to $19.6 million from $16.6 million during the same time a year ago [IQ Daily Briefing, Apr. 15]. The New York-based online unit of The New York Times Company attributed the increase to higher advertising revenue resulting from increased volume.