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Young & Rubicam, three weeks after parting with New York co-executive creative directors Ian Reichenthal and Scott Vitrone, has hired a new chief creative officer for its West Coast offices: Joe Kayser, a former group creative director at Cutwater in San Francisco.
At the same time, John Berg, the president and CEO of West Coast operations in San Francisco and Irvine, Calif., is exiting after two-and-a-half years. Y&R North American CEO Tom Sebok will absorb the CEO duties while the WPP Group agency seeks a successor.
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