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A year after a unanimous Republican-led Federal Communications Commission voted in new regulations for ads on children’s TV programs, major broadcast and kids’ networks are fighting the decision and are hoping to at least delay rules set to take effect Jan. 1, 2006.
The Big Three broadcast networks say the rules will reduce advertising, crimp revenue and possibly threaten the financial underpinnings of children’s programs, while forcing expensive rede-signs of Web sites aimed at youth audiences.
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