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Taco Bell has named Marisa Thalberg to lead the brand's marketing following the resignation of Chris Brandt. The latter had served as chief brand and concept officer at the taco slinger, a unit of Yum Brands. The company said he left to pursue other opportunities.
Now, Thalberg assumes the CMO mantle, elevated from the chief brand engagement officer post she's held since joining Taco Bell last May. Previously, she spent eight years helming digital and content marketing at Estee Lauder.
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