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Pine Mountain is promoting a new formula for its manufactured firelogs, promising a cleaner and more environmentally friendly burn. The company is marketing the product in a national campaign that includes print and online advertising, as well as in-store merchandising and a sweepstakes.
The new Pine Mountain Firelogs are more eco-friendly than using regular wood, according to the company. The product emits up to 80 percent less carbon monoxide than burning natural oak firewood, leading to almost two-thirds less creosote buildup in chimneys.
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