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SAN FRANCISCO – Citing creative differences, Odiorne Wilde Narraway & Partners here resigned its Excite account last week. The Internet media company has begun a national review of the $7-10 million business.
OWN&P resigned after less than five months as agency of record. The shop had difficulty “getting along” with Jim DeRosier, the head of marketing for Excite, sources said.
An Excite representative said the shop chose not to participate in a planned agency review.
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