New Accounts Lead to New Hires at Trumpet

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ATLANTA Trumpet Advertising plans to launch a new television campaign by the end of the month for Louisiana’s Tobacco-Free Living organization, the shop said.

The independent New Orleans shop won the $4 million account earlier this year in a review that started with about a dozen undisclosed agencies. The state-sponsored, anti-smoking campaign has not advertised previously.

In addition to the TV effort, the campaign includes outdoor advertising, which begins appearing on billboards throughout the state this week, and radio ads, which began airing last week.

The





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