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Days after the 2011 MLS campaign kicked off, the New York Red Bulls and MSG Networks have come to terms on a new three-year TV deal.
The agreement extends MSG’s relationship with the soccer club, which had been exploring other options. The previous deal saw the Red Bulls contributing $250,000 in production costs per season, while MSG invested $750,000. Per terms of that three-year pact, MSG retained all ad sales and sponsorship dollars.
Terms of the new agreement were not disclosed.
When the 2008-10 contract expired, the Red Bulls were said to be considering a more lucrative deal whereby they would produce their televised games and then sell them to a local outlet (My9-WWOR) for as much as $50,000 a piece.
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