The Mexico Ministry of Tourism is preparing to review its $10 million ad account. Shops in Texas and California will likely pitch, along with incumbent Noble/DMB&B in Mexico City. See page 6.

Latino Stronghold
Berry-Brown Forms Hispanic Core
Hispanic marketing work at Berry-Brown Advertising in Dallas has been consolidated into a new minority-managed division, Grupo Cuatro Publicidad. With $10 million in billings, the unit will be headed by three agency veterans and remains integrated within the shop. See page 2.

CENTEX SEARCHES CLOSE TO HOME
DDB Needham, Publicis/Bloom and The Richards Group, all Dallas, are among the four shops contacted by Centex Homes about a possible national branding assignment, sources said last week.